At BigShor, ethical conduct is fundamental to our credibility, independence, and public trust. This Ethics Policy outlines the personal, organisational, and corporate standards of behaviour expected from everyone involved in creating, publishing, and distributing content on BigShor.

This policy aligns with global journalism ethics and Google News trust and transparency guidelines.

Our Ethical Commitment

BigShor is committed to:

  • Honesty, integrity, and fairness in all content
  • Independence from undue influence
  • Accountability to our audience
  • Respect for individuals, communities, and cultures

Ethical decision-making guides both our news reporting and entertainment content.

Editorial Integrity

We uphold strong editorial standards:

  • Content is created without manipulation, coercion, or undisclosed influence
  • Facts are not distorted to fit narratives or commercial interests
  • Headlines accurately reflect the substance of the content
  • News, opinion, and entertainment are clearly distinguished

Editorial judgment is exercised independently of advertising, sponsorships, or partnerships.

Accuracy & Truthfulness

BigShor prioritises accuracy and truthfulness:

  • Information is verified before publication
  • Sources are evaluated for reliability
  • Errors are corrected transparently in line with our Corrections Policy

We do not knowingly publish false, misleading, or fabricated information.

Conflicts of Interest

To maintain trust:

  • Staff, contributors, and creators must disclose potential conflicts of interest
  • Personal, financial, or professional relationships that could influence coverage are declared
  • Conflicts are managed transparently or result in recusal when necessary

Independence from External Influence

BigShor does not allow:

  • Payments or gifts in exchange for favorable coverage
  • Editorial interference from advertisers, sponsors, investors, labels, or partners
  • Political, corporate, or personal pressure to shape content

Sponsored or branded content is clearly labeled and separated from editorial work.

Respect, Fairness & Harm Minimisation

We aim to report and create content responsibly:

  • Individuals and organisations are treated with respect and dignity
  • Sensitive topics are handled with care
  • Privacy is respected, particularly for vulnerable individuals
  • Hate speech, discrimination, or harassment is not tolerated

Use of Sources & Attribution

BigShor values transparency in sourcing:

  • Sources are credited whenever possible
  • Anonymous sources are used only when necessary and with editorial oversight
  • Plagiarism is strictly prohibited

Content Creation & Use of Technology

We follow responsible content practices:

  • No deceptive editing, manipulation, or misrepresentation
  • Use of AI or automated tools, if any, is supervised and editorially reviewed
  • No mass-produced or low-quality content intended to mislead audiences

Entertainment & Creative Ethics

For entertainment, podcasts, and creative content:

  • Creative freedom is balanced with responsibility
  • Promotional intent is clearly disclosed
  • Collaborations do not compromise editorial credibility

Professional Conduct

Everyone associated with BigShor is expected to:

  • Act professionally and respectfully
  • Follow applicable laws and regulations
  • Avoid behaviour that may harm BigShor’s reputation or public trust

Reporting Ethical Concerns

Ethical concerns or violations may be reported through the official channels listed on the Contact Us page.

Reports are reviewed responsibly and confidentially where appropriate.

Enforcement & Accountability

Violations of this Ethics Policy may result in:

  • Editorial review or correction
  • Content removal or retraction
  • Termination of contributor or partnership relationships

Our Responsibility

Ethics are central to BigShor’s mission as a modern media platform combining news and entertainment. We continuously review and improve our standards to uphold public trust.

Last updated: 2025